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DIGITAL MARKETING
& ADVERTIZING

Search Engine Optimization

  • On-Page SEO (Website Optimization, Keywords, Meta Tags)

  • Off-Page SEO (Backlinks, Guest Posting)

  • Local SEO (Google My Business Optimization)

  • Technical SEO (Site Speed Optimization, Core Web Vitals, reducing load times)

  • Mobile SEO (Responsiveness & Mobile Friendly site) 

  • Schema Markup and Structured Data

  • XML Sitemap & Robots.txt Optimization​

  • E-commerce Optimization (Product Page Optimization, Category Page Optimization)

  • Analytics & Reporting (SEO Audits, Competitor Analysis, Monthly SEO Reports)

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Pay-Per-Click Advertising
Influencer & Affiliate Marketing

Content Marketing

  • Content Strategy Planning (Content Audit, Competitor Analysis, Content Calendar, Funnel Dev.)

  • Blog & Article Writing (SEO-optimized blog, Keyword-rich content)

  • Website Content Development (Home & About us, Product and service, landing page content)

  • Social Media Content Marketing (Engaging content for all of the social media)

  • Video Content Marketing (Script-Writing, Description, Tags, Metadata for better ranking ) 

  • Webinars and Live Streaming (Timing, Content, Region, and Audience analysis) 

  • Email Marketing & News Letter (Email Copywriting, Drip Campaigns, News letter content)​

  • Case Studies and White Papers (real cases and real results)

  • Press Release and PR content, E-books and Lead Magnets

  • Content Analytics and Performance Tracking​​

Pay-Per-Click Advertising

  • AD platforms Google ads, Microsoft ads, FB & Insta ads, Linkdin, Twitter, Amazon Ads)

  • Types of Ads (Search Ad, Display ad, Shopping Ad, Video ad, Social Media & Remarketing Ad)

  • PPC structure (Goal budget location, Ad groups, Graphics & Creatives, Keywords, targeting)

  • Lead to optimize landing page with Call-To-Action, Mobile friendly, Fast load, Conversion-Optimize

  • CostPerClick for each word, Target Return On Ad Spend, CostPerAcquisition, Use AIML-smart bid

  • PPC Targeting (Location, Audiance, Keyword, Device, Remarketing basis) 

  • KEY Metrics, Click Through Rate, Quality Score, Cost/Conversion, ROAS, Etc​

  • Dynamic Search Ads, PPC automation, E-commerce PPC​

Conversion Rate Optimization
Social Media Marketing

Social Media Marketing

  • Finding the platform (FB, Insta, Linkdin, Twitter, Tiktok, YouTube, Pinterest, Whatsapp etc)

  • Text Post, Tweets, Image post, Carousels, Reels, Vidoes, Live Stream, Polls, Surveys, Memes Gifs

  • SM Strategy Planning (Objective, Target Audiance, Competitor Analysis, Content Calender)

  • SM Advertising (paid) (Booster Ad, Lead Generation Ad, Brand Awareness ad, Conversion Ad, Video ads, Story Ad, Retargeting Ad.

  • SM Platform selection based on analysis, and budget and goals. 

  • Influencer and Affiliate Marketing (Micro (10k-50k, Macro(100k+), (Celebrity Endorsement)

  • Sponsored Ad, Giveaways, Contests, Affiliate Link, Discount Codes

  • User Interaction Strategy (Q&A session, User Generated Content + Reputation Management

  • Use Trend / Innovation / AI / Live Streaming / Q&A  etc​​

Conversion Rate Optimization

  • Understand User Behavior, Traffic patterns, Heatmap, Session Recordings, feedback, etc

  • Optimizing Website and Landing Pages, Clear CTA, improve online experience, A/B Testing

  • Enhancing Content and Messaging, Benefit-driven Msg, Testimonial, Reviews, Case Studies

  • Leveraging data and analytics - conversion funnels, KPI, w/ Hotjar, CrazyEgg

  • Increase revenue with existing audience 

  • Improve user experience and satisfaction

  • Strengthen Brand Credibility and Trust

Reputation Management
Search Engine Optimization

Influencer & Affiliate Marketing

  • Types of Influencer = Nano (1k - 10k), Micro (10k - 100k), Macro (100k - 1M), Mega/Celebrity (1M+)​​

  • Platform analysis = Insta & TikTok, YouTube, FB & Twitter, Linkdin

  • Key Influencer Marketing Strategy  (Sponsored post, Product Review, Contest, Brand Ambassadors, Live Sessions, Q&A

  • Build Credibility, trust - Reach everywhere, increase engagement, story telling w/ authentic content

  • Types of Affiliate Marketing Model (Pay Per Sale) (Pay Per Lead) ( Pay Per Click ) (Revenue Share)

  • Use platform Amazon Associate, ShareAsale, CJ affiliate, Rakuten & Impact, Click bank

  • Affiliate selection process, High quality Marketing material

  • boost SEO through Backlinks and referrals

Reputation Management

  • Online Review and Rating

  • Responds to Negative Reviews, Gather positive testimonials

  • SM Reputation Monitoring (Comments, Tags, mentions, response management, Q&A, Live Stream

  • Search Engine Reputation Management (Google My Business and Bing Places

  • Blogs, PR, Guest Post, Webinars, Seminars, Q&A, Trending Topic etc,

  • PR and Brand Image Building

  • Corporate Social Responsibility

  • Relationship with Local Media, Influencers, Industry Experts etc.

Content Marketing

Platforms We Specialize In

Facebook

Facebook

Twitter

X

Instagram

Instagram

Linkedin

Linkedin

Youtube

Youtube

Google My Business

Facebook

Meta Business Suite

MBS

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